Deal Advisory

At Kreston Thailand, our Deal Advisory Services guide clients through mergers, acquisitions, divestitures, joint ventures, and fundraising transactions. We act as an independent, trusted advisor—helping you achieve your strategic and financial objectives while protecting your commercial interests.

Buy-Side Advisory

We assist buyers in identifying, evaluating, and acquiring businesses that fit their growth strategies. Services include:

• Market research and target identification
• Preliminary financial screening and valuation input
• Deal structuring advice, including equity vs. asset purchase considerations
• Coordination of financial, tax, and legal due diligence
• Advice on financing options and transaction funding
• Assistance with negotiation of commercial terms
• Support integrating the acquired business post-transaction

We help buyers balance opportunity and risk, ensuring acquisitions are feasible, sustainable, and aligned with business plans.

Sell-Side Advisory

We help business owners and shareholders maximize value and ensure a smooth exit through a structured sale process. Services include:

• Business readiness assessment, including review of financial records and operations
• Normalization of earnings and adjustments for one-time items
• Development of key value drivers to support pricing
• Preparation of marketing materials such as Information Memorandums
• Identification of and outreach to potential buyers
• Managing buyer due diligence and information flow
• Negotiation support and review of deal terms
• Coordination with legal counsel on transaction documents

We guide sellers from early planning through closing, helping achieve successful, timely transactions.

Fundraising Advisory

In addition to M&A, we assist businesses raising capital to fund growth, expansion, or working capital:

• Identifying and introducing potential investors (private equity, venture capital, family offices, strategic investors)
• Advising on fundraising structure (equity, convertible debt, preferred shares)
• Preparing investment materials (pitch deck, financial model, business plan)
• Coaching management for investor meetings and Q&A
• Supporting negotiations of investment terms, valuation, and investor rights
• Reviewing and advising on investment Term Sheets and Shareholders Agreements

We help secure investment under fair, balanced terms that align with your long-term objectives.

Negotiation Support & Review of Agreements

We provide guidance during critical negotiations and assist in reviewing key commercial terms:

• Advising on negotiation strategy for pricing, payment terms, warranties, and indemnities
• Reviewing Term Sheets to align with financial and commercial expectations
• Reviewing Definitive Agreements (Share Purchase Agreements, Shareholders Agreements, Investment Agreements) for commercial risks, covenants, and obligations
• Liaising with legal counsel for legal drafting while focusing on financial and commercial implications
• Identifying negotiation points to protect client interests

We act as a commercial advisor to ensure that transaction documents reflect the deal you agreed to—and don’t include hidden risks.